men's health · Australiathe XY

    nobody
    built
    this
    for you.
    we're
    building it.

    Men are dying younger than they should, from causes that can be caught in time.
    Preventive health, built for men. Launching 2027.

    The problem

    we are losing men to a system that doesn't fit how they live.

    87%

    already inside

    of men who die by suicide had contact with the health system in their final year. Up to two thirds had seen mental health services. They were already inside, and it still lost them.

    98% / 36%

    caught early, caught late

    prostate cancer survival caught early, against 36% caught late. Only 1 in 3 is found at Stage 1.

    37%

    get help

    of men with a diagnosable mental health condition get help.

    50

    a day

    men die before 75 from preventable causes, most of them reachable in time by a system built around how men actually live.

    The cause sits in the design. We built care a man has to push his way into, then called him hard to reach when he stayed away.

    If this brings something up for you, Lifeline is on 13 11 14 and MensLine Australia on 1300 78 99 78.

    Why this, why now

    twenty years of awareness got men talking. now they need care built around them.

    01

    what works

    The places that already work for men, the sheds, the clubs, the peer programs, meet them shoulder to shoulder. They are places designed for men, built to get them in.

    02

    the timing

    Movember and R U OK? got men talking. Now they need somewhere to take that conversation.

    Three surfers carrying their boards into the sea at dawn.

    What we're building

    so we're building care into the places men already go.

    Men's health is decades of small things. The relationship has to outlast any single visit. The aim: get men help early, and keep them coming back.

    Meet the people behind it

    What’s coming

    01

    the 100 Club

    join the 100

    100 founding members. Named. Numbered. On the wall.

    • A founders' rate, held for as long as you're a member.
    • Launch night, and the founders' dinner every year after.
    • Your name up permanently.

    Opens in

    02

    First access

    in from the start

    Be at the front of the queue when the XY opens.

    03

    Merch

    the gear

    Built to last. Proceeds go back into building the XY.

    • Small drops.
    • Founding members get first access.

    Live now

    Shop now

    Follow the build on Instagram and LinkedIn. Clinicians and partners who want to be part of it can reach us at contact@the-xy.com.

    Australia

    the bigger picture.

    Suicide

    7 a day

    men lost to suicide in 2024. Suicide is the leading cause of death for Australians aged 15 to 44.

    Heart disease

    10,153

    men died of coronary heart disease in 2024, the leading cause of death for Australian men.

    Avoidable deaths

    1 in 2

    deaths of men under 75 could potentially have been avoided.

    Check-ups

    over half

    of men think it's normal to avoid regular health check-ups.

    Young men

    32%

    of men aged 16 to 24 had a mental illness in the past year, up from 23% in 2007.

    Friendship

    1 in 8

    men have no family or friends outside their home they can confide in.

    Drugs

    2 in 3

    drug-induced deaths in 2024 were men, out of 2,005 in total.

    At work

    96%

    of the 188 Australians killed at work in 2024 were men.

    On the road

    997

    men killed on Australian roads in 2025, three in every four road deaths.

    Work

    71%

    of men are in the workforce, down from close to 80% in the late 1970s.

    Our mothers, partners, sisters and daughters fight many of these battles too. Men doing better is good news for all of them.

    Australian data: ABS, AIHW, Safe Work Australia, BITRE, Movember.

    If this brings something up for you, Lifeline is on 13 11 14 and MensLine Australia on 1300 78 99 78.